6 Reasons Why Most Affiliate Marketers Never Make a Single Paycheck, and What To Do About It

Let’s define what affiliate marketing is exactly:

An arrangement between an online merchant (like Amazon), and the affiliate (you), in which the affiliate earns a commission for generating clicks, leads and or sales to the merchant’s website.

Six main reasons why most affiliate marketers never make a single paycheck:

  1. little or no internet marketing experience
  2. not having a plan or any idea what to do
  3. joining any affiliate program with promises of easy earnings from the promotional tools supplied by the merchant
  4. no website or a very poor website
  5. little or no traffic (visitors) as a result
  6. wanting to earn money quickly without the necessary preparation

Let’s consider each point in turn:

1. Little or no internet marketing experience

Those new to online marketing and especially affiliate marketing need support and guidance. Period. And you won’t get this from merchants. A few banners and links provided free by the merchant have little to do with your success. There’s a lot to learn, and by definition there’s a lot to get wrong.

2. Not having a plan or any idea what to do

Fail to plan, plan to fail – you’ve heard this before. What plan I hear you say? Evidence shows that visitors to any blog rarely look beyond the most recent post let alone click affiliate links – that’s if you even have a blog!

Even top companies with great products don’t have time to train their affiliates. What does this mean? You’re on your own. Merchants assume you know what you’re doing. And there are plenty of marketers telling you what to do but few showing you ‘how.’ (Hint: I will show you how!)

3. Being sold into any affiliate program

It’s easy when you’re looking to earn extra income quickly to try several affiliate programs at once. Whilst this sounds credible, it pays to have an idea which programs compliment each other. Many affiliates mistakenly think affiliate marketing is just about one program. It’s not.

4. No website or a very poor website

Most beginners or newbies fail to realise that having a website is part of being an affiliate. Even a cheap website stands little chance of success because it presents an amateurish look to your audience (if you have one!) If you have a website, would you buy from it?

The majority of newbies and even experienced marketers don’t know how to make the content of their Web pages “attractive” to Search Engines.

If any of this sounds complicated, don’t worry, it doesn’t have to be!

5. Little or no traffic

Creating a decent website that visitors find is holy grail of internet marketing. If you’re buying traffic or using ‘traffic generating programs’ you have a problem right there. If you don’t own your website traffic, you don’t have a web business.

6. Wanting to earn money quickly

Who doesn’t want to earn money quickly? Like anything, affiliate marketing requires time and effort. And as we’ve seen, most affiliate marketers don’t know what their doing, have no plan and no experience. So how can they possibly earn an income?

Affiliate marketing is growing which means your opportunities are too. This could be why…

  • One in five UK households borrowed money or used savings to cover food costs according to a recent Which? survey.
  • A recent Harris poll found that 72% of American households are thinking of starting a home-based business.
  • Pay Day loan companies are always in the news with record profits and a third of those borrowing money failing to pay it back in full at the end of the month.

It’s obvious people are struggling to make ends meet and a huge number wanting their own slice of freedom. The good news is there are thousands of companies willing to pay generous commissions to affiliate marketers to help them sell their wares…